In this project, my role centered on managing the content transition to a new website platform. I was responsible for reviewing, refining, and adapting existing content to ensure a seamless migration while maintaining consistency and quality. Additionally, I led the execution of the transition itself, developing new content ideas that aligned with the organization’s voice, mission, and brand identity.

As a co-designer of the website, I played a key role in shaping the site's visual and functional direction. I made strategic stylistic decisions with a strong emphasis on user interface (UI) design and accessibility, ensuring that the site was both engaging and inclusive. I also implemented SEO and UX best practices—adding descriptive alternative text, improving site structure, and enhancing discoverability—to boost performance and user satisfaction across the board.